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About Michelle Lamar

I am a pioneer in digital & social marketing, obsessed with driving sales and results for Fortune 500 brands. Solver of unsolvable business problems and straight talker.

Raised by a Texas entrepreneur who taught me the basics of retail sales operations before he taught me to drive.  I believe strongly in two things:

#1 – The numbers don’t lie.  Follow the numbers to find the problem.

#2- Never stop learning.  The wisest and most successful people I know are lifelong students.

  • I currently a manager on the Sprint social team.  We turned our social media strategy upside down and generated a 300% increase in reach
  • I have over 15 years leading national brand marketing campaigns with 10 years in management
  • I crossed over from media to account management because I can explain to C-Level executives how I was spending their money.  I believe if you can’t explain something in a simple way, you don’t understand it


My work has been featured in a few books on digital media and marketing.

I’ve been featured in the Wall Street Journal, The Washington Post, NPR, Fox News, USA Today. If you are really bored you can see all of the press I’ve received.

I am a contributor to Huffington Post, one of the most popular websites on the Internet.

Contact Me

I welcome new connections on social networks.  You can find me on Linked In, Facebook and Twitter.

Contact me via email at lamar(dot)michelle(at)gmail.com

Other places to find me:

Huffington Post

Social Media Today